Anyone who’s seen clips on social media knows that a true Swiftie (ahem, me) puts a lot of effort into creating the best outfit to wear to a Taylor Swift concert. The moment you walk into the stadium, you’ll be met with a kaleidoscope of fans of all ages, dressed to the nines in looks from their favorite Taylor Swift eras.
Whether it's cowgirl chic from her debut album era (this sequin dress on Amazon is a hot pick) or an edgier, leather-clad look inspired by the Reputation era, you can choose from plenty of options from her almost 2-decade long repertoire. You can channel the vibes of the Lover era, which features bright colors with more whimsical elements, or you can express yourself with a more sultry, lace-clad look to celebrate The Tortured Poet’s Department era.
If you can’t decide which era you want to dress for the concert yet, I've got you covered with an entire Eras tour style guide inspired by affordable outfit looks I've seen in person on fans at the Eras Tour, covering all of the superstar’s iconic sparkly lewks and albums.
Best Outfits to Wear to a Taylor Swift Concert
- Best sequin dress: Allegra K Glitter Sequin Dress, $38
- Best Lover-inspired concert outfit: Lover Shirt, $27
- Best Reputation-inspired outfit: Rhinestone Sparkly Bodysuit, $26
- Best Debut-inspired outfit: Soda Reno Cowboy Boots, $34
- Best Red-inspired outfit: A Lot Going On at The Moment Shirt, $16
Taylor Swift (Debut) Era
Taylor Swift’s debut album is country pop at its finest and the style to match is incredibly easy to recreate, especially for a concert. Think cowgirl chic: sundresses, a nice pair of boots, and maybe a cowboy hat to match. Make sure to pull out your hair curler to replicate her signature curls from this time.
Best Debut-inspired outfit
Fearless Era
Taylor Swift really began to become a household name around the release of this album, so her quintessential look from this era is instantly recognizable–flowy dresses with fringe, curly blonde hair, and a bit of vintage, country flair. Take your boots and add sequins, bedazzle your cowboy hat with some gemstones, and dance around in your best dress.
Best sequin dress
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This era is about elegance and sophistication, but with a bit of fun. If you want to channel Speak Now era Taylor with your concert outfit, why not opt for a purple dress similar to the one she wore on the Speak Now Tour? Make sure you grab a (skin-safe) marker to etch a sparkly 13 on your hand (just like she used to!)
Red Era
This era is when Taylor Swift began flirting with the pop genre a bit and along with it, she began to shift her style too. If you want to dress up and channel the Red era to the concert, make sure you mix in some edgy elements. Of course, you’ll want to incorporate the titular color red into your look – red high-waisted shorts, a red heart-shaped pair of sunglasses, and maybe even a replica of the T-shirt she wore in the “22” music video.
Best Red-inspired outfit
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1989 Era
1989 era Taylor gave us a newly confident version of the singer; she marked a sonic shift from country to pop and her style now resembled retro chic. To signal this iconic era, you’ll want to cover yourself in sequins and pop on your brightest red lip. (Psst: The Pat McGrath one that Taylor Swift herself wears is available at Sephora.)
Reputation Era
Reputation era was marked by leather jackets, snake motifs, and a much bolder approach to style and fashion for Taylor Swift. You definitely want to incorporate some snake skin element into your look if you want to channel the Reputation era. Don’t forget chunky, bold, silver accessories and a lot of leather.
Best Reputation-inspired outfit
Lover Era
After she toyed with dark and edgy, Taylor Swift took a sharp turn back to colorful and whimsical with her Lover era. This era is all about pops of dreamy color, florals, and lots of vintage style. If you want to invoke Lover at the Eras Tour, have fun with it and make sure you accessorize to the nines with your cutest, most colorful accessories.
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Best Lover-inspired concert outfit:
Folklore/Evermore Era
If you’ve ever wanted to wear cottagecore to a concert, you might want to channel the folklore/evermore era for your concert fit. Think earth tones, flowy dresses, and knitted cardigans. You can even reference actual elements from the “willow” music video for your concert ‘fit like a velvet green cape, which will add a fun, witchy, element to your look. If you’d rather go for something simple, pull out your favorite plaid button-up.
Midnights Era
Sparkly, shimmery, and bejeweled are the vibes you want to go for if you choose to dress up for the Eras Tour with Midnights era in mind. For inspo, you can rewatch the “Bejeweled” music video and try to recreate one of the looks that Pat McGrath did for the shoot. If you’re good with your hands, you can even DIY some of the most recognizable looks from this era!
The Tortured Poet’s Department Era
The latest Era added to Taylor Swift's growing collection is The Tortured Poet’s Department, which is a bit more grown up and sultry. If you want to channel the tortured poet inside of you, think black and white, and lace. You can even DIY some elements for a look by writing some song lyrics onto a white dress with a fabric marker to recreate Taylor’s look that she wears during the TTPD portion of her set!
