Welcome to the UGG family, Hanni! The NewJeans member is the latest ambassador for the beloved footwear brand and her first campaign could not be cuter.
Australia-born Hanni stars in the UGG spring-summer 2024 campaign wearing two new styles from the brand, the GoldenGlow strappy, chunky sandals and the lightweight, equally chunky Stratus sandals, as well as the Venture Daze clog and slide in shades of pink, pastel lime, tan, and white. The campaign is a cheeky take on the to-do list called a “to-play list,” where Hanni finds the magic in the everyday — while wearing her UGG shoes, obviously.
UGG has long been a favorite of celebrities, whether they're hanging out between scenes on set, relaxing after a show, or just hanging out in their downtime; recently, we've seen BLACKPINK members Jisoo and Lisa, as well as I.N from Stray Kids all wearing comfy UGG styles.
Hanni knows all about the joy of a great pair of UGG shoes. “UGG is a brand that I have grown up with and that exists very fondly in a lot of my younger memories, so to have been given the opportunity to work with them, let alone become their Global Ambassador is such a surreal moment for me," Hanni shared in a statement.
“I am not only so, so grateful and thankful, but I'm also ecstatic and looking forward to sharing my love for UGG with you as well!! <3” Hanni, who is also a global ambassador for Gucci and Armani Beauty, added.
The UGG team is equally thrilled. “We are honored to announce Hanni as our new global ambassador for UGG. Her approach to style and how she authentically wears UGG products makes her an exceptional face to represent the brand," said Anne Spangenberg, president of Ugg. "The way Hanni connects with her fans and inspires a new generation to embrace their individuality is something UGG has always believed in.”
Hanni's UGGs aren't in stores quite yet; they drop April 1 along with the campaign. But if you're busy planning your spring and summer wardrobe, take a peek at the pics below — your perfect pair may be waiting! Hanni's first UGG campaign was shot by Ken Ngan in Seoul, South Korea.
